Title: Panini Secures Exclusive WNBA Trading Card Deal Through 2025
Subtitle: Panini extends its exclusive partnership with the WNBA Players’ Association, continuing its production of popular trading card lines.
Meta Description: Panini has renewed its exclusive partnership with the WNBA Players’ Association to produce trading cards through 2025, featuring lines like Donruss, Prizm, and Select.
Content:
What’s New
Panini and the WNBA Players’ Association have renewed their exclusive trading card agreement for several more years. Since 2019, Panini has been the creator of WNBA cards in well-known lines such as Donruss, Prizm, and Select, alongside premium products like Flawless and National Treasures. The new contract, brokered by OneTeam Partners, is touted by Panini as the most significant licensing deal for female athletes. Financial terms remain undisclosed.
Panini will continue as the sole producer of WNBA trading cards and will keep offering digital collectibles, including Panini Instant. The company aims to enhance its investments in player marketing, innovative products, autograph deals, and event sponsorships, like the WNBPA Rookie Premiere.
The WNBA is experiencing growing attention thanks to stars such as Caitlin Clark, Angel Reese, and Paige Bueckers. The Las Vegas Aces, with MVP A’ja Wilson, recently clinched the league title. Panini has already released the 2025 Donruss WNBA set, with Panini Prizm WNBA and the first Panini Impeccable WNBA on the horizon. More releases are anticipated but have not been announced yet.
Configuration at a Glance
- Panini continues as the exclusive maker of WNBA trading cards.
- Recent and upcoming sets include Donruss WNBA (2025), Panini Prizm WNBA, and the inaugural Panini Impeccable WNBA.
- Premium lines such as Flawless and National Treasures have featured WNBA content in recent years.
- Digital offerings are available through Panini Instant and other online channels.
- Earlier this year, Rookie Royalty boxes showcased high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
Key Inserts & Parallels
- Panini Prizm WNBA: Renowned for its color parallels and rookie cards, featuring the 2024 Caitlin Clark RC.
- Donruss WNBA: Contains Rated Rookies and various insert collections.
- Rookie Royalty: Includes high-end Rookie Patch Autographs for leading rookies.
- Premium lines (Flawless, National Treasures): Generally offer low-numbered parallels and exclusive inserts.
Autographs & Relics
- Expanded autograph agreements for WNBA players under the renewed partnership.
- Rookie Royalty boxes unveiled high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Flawless and National Treasures collections have featured premium autograph and memorabilia content.
- Forthcoming products are expected to include autographs and memorabilia from both new and seasoned stars.
Collector Notes
- Panini maintains exclusive rights to produce WNBA trading cards and digital items.
- 2025 Donruss WNBA is already out; Prizm and Impeccable WNBA are upcoming.
- Rookie Royalty boxes introduced the first high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Panini continues to focus on product innovation, player marketing, and autograph agreements.
- No print runs, odds, or specific serial numbers were disclosed in the announcement.
- Designs differ by product line, with Prizm known for its parallels and Donruss for Rated Rookies.
- Additional WNBA releases are anticipated but not yet announced.
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